South Korea is still the hottest OLED development

2022-10-19
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South Korea is still the development hub of OLED in Asia.

Glenn young, South Korea's managing director of Merck, the mainstream provider of OLED display materials, said that despite the huge challenges brought by the rapid development of Chinese competitors, South Korea will still be an Asian market with strategic significance for such issues as low industry concentration

at the press conference held a few days ago, young pointed out: "in order to understand how major customers use the materials we provide, we plan to maintain close contact with major customers and need to keep them strictly confidential."

with the support of the government, Chinese display manufacturers BOE, Tianma microelectronics and vicino have continuously expanded their share in the global display market in the past few years, and increased their investment in OLEDs. In the LCD field, it is said that Chinese manufacturers have surpassed South Korea's Samsung and LG display. Due to fierce competition, LG display achieved an operating loss in the leading quarter, and the loss is expected to continue to expand

Merck also recently opened an OLED technology center in Shanghai to provide better services to Chinese customers. Some market observers believe that the fact that Merck recently opened an OLED technology center in China shows that the German company is trying to transfer its strategic OLED center from South Korea to China

in the past few years, Samsung has been absolutely dominant in the field of mobile OLED, while LGD has always been a leading enterprise in the field of large-scale television. Samsung has a market share of more than 90% in the smart OELD market

in the face of the changing business environment, young actually said that Merck recently established a new Department to adjust the business structure, which is responsible for supervising the business of LCD, OLED and other types of displays

young said that although Korean display manufacturers, including LGD, are still facing some difficulties due to the fierce competition from Chinese manufacturers, with the continuous growth of non polyurethane thermosetting organic thermal insulation materials in the new market, new opportunities will appear in the market, including flexible products and automotive products

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